BP
Public Relations Manager
Bass Pro Outdoor World LLC
Ridgedale, Missouri, US
Bass Pro Shops is an outdoor recreation retailer and experience company running retail stores, manufacturing plants, distribution centres and outdoor adventure destinations across the United States.
Bass Pro Outdoor World LLC is an outdoor recreation retailer and experience company operating across retail, manufacturing, distribution and outdoor adventure destinations in the United States. Its customer-facing operations are shaped by what the company describes as genuinely friendly Ozarks hospitality - a service style rooted in the Ozarks region, where the brand originated. Retail locations, called Outdoor World stores, are staffed by team members known as Outfitters, who advise customers on outdoor gear and activities.
The company employs around 40,000 Outfitters across several operating formats: outdoor retail stores, in-house manufacturing plants, distribution centres, and outdoor adventure destinations designed to connect visitors with nature. These venues sit alongside interests in restaurants, resorts and conservation attractions, placing hospitality and guest experience alongside its core retail and logistics businesses. The stated mission is to inspire everyone to enjoy, love and conserve the great outdoors.
Bass Pro sets out five core values: a passion for connecting people to nature; customers first, delivered with Ozarks hospitality; quality and value at guaranteed low prices; teamwork and family; and an ingenuity and pioneering spirit oriented towards innovation. The company promotes longevity of tenure - its culture profiles long-serving staff such as Jan Riddle, a 50-year team member - and supports growth through in-depth training and career advancement.
Employee benefits are provided through the Outfitter Advantage programme, which includes merchandise discounts of up to 50% as well as discounts at restaurants, resorts and conservation attractions.