Alliants Limited

Alliants Limited, founded in 2009, develops guest experience technology for luxury hotels, travel companies and retail brands. Its work centres on the software that mediates the relationship between a brand and its guests: messaging and concierge tools, digital keys, guest mobile apps, artificial intelligence and the data plumbing that joins them together. The company reports that its technology is used by millions of people worldwide.

The company's main product, the Alliants Experience Platform (AXP), connects AI, concierge services, messaging, digital keys and guest applications to a single data layer and system interface. Guest data drawn from property management systems, customer relationship management platforms, spa bookings and restaurant reservations is aggregated into unified profiles, allowing hotel staff to anticipate guest needs. The stated aim is to improve guest satisfaction scores and increase total spend per visit. AXP is deployed across more than 100,000 rooms at leading hospitality brands.

Alliants works with some of the best-known names in luxury hospitality, among them Jumeirah and Emirates Holidays in the Middle East, alongside a base in London. Its technology is designed to accommodate a hotel's existing team, brand standards and operating model, rather than requiring a restructure of operations. Applications beyond hotels include travel and retail.