Norfolk-based software company that developed VUE, a cloud-native dealer management system for automotive retail dealerships, built on Microsoft Azure.
Dominion VUE / DMS is a software company based in Norfolk, Virginia. It develops VUE, a cloud-native dealer management system (DMS) for automotive retail dealerships, built on Microsoft Azure. The platform links accounting, sales and F&I, parts and service workflows within a single system, with an emphasis on usability, digital mobility, security, real-time information, flexible vendor integrations and responsive support.
VUE was introduced as a cloud-native DMS in 2021. The company's stated mission has been to make dealers' lives better through intuitive, functional software, improving both internal workflows and customer engagement. Its operating model has included direct client engagement, investment in Client Success Managers and optimization specialists, and structured training programmes, alongside a collaborative internal culture. Technical work spans cloud-native software development, enterprise workflow integration, and dedicated accounting, F&I, and parts and service modules.
The product serves automotive retail dealerships across the sales, F&I, parts and service verticals. Support for VUE is planned to be discontinued by December 31, and workforce reductions have been reported, indicating a wind-down of operations.
